2 No topic the upward thrust of gaming and esports as an entertainment channel nowadays, McDonald’s and Coca-Cola are still understanding precisely which key efficiency metrics signal success among the gaming target audience. For now, they’re leaning on tried-and-handsome KPIs equivalent to designate consciousness and designate loyalty — as soon as they’re scrutinizing the numbers the least bit…
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Why McDonald’s and Coca-Cola still sight gaming as an experimental advertising and marketing and marketing and marketing channel
