Tag: Research

IT & Gadget Technology

Digiday+ Research: Marketers’ 2023 holiday advertising and marketing and commerce programs — unpacked

2 In opposition to the backdrop of the vacations when the stakes are high for entrepreneurs, Digiday+ Research examines which commerce channels are dominating brands’ holiday gross sales plans in 2023, highlights the important thing advertising and marketing programs interior those channels and presents performance predictions for the 2023 season…Learn Extra

IT & Gadget Technology

Learn Briefing: TikTok’s and Instagram’s significance to entrepreneurs jumps all around the holidays

2 In this week’s Digiday+ Learn Briefing, we take into fable the marketing and sales channels manufacturers and retailers are relying on this vacation season, how publishers and manufacturers are all of sudden accelerating their use of AI, and how gaming investment is on the minds of entertainment companies, as seen in most in kind […]

IT & Gadget Technology

Digiday+ Study check-in: Publishers and producers hobble all-in on AI in contrast with Q2

1 By Julia Tabisz  •  November 10, 2023  •  4 min learn  • Ivy Liu This research is primarily based fully fully on unfamiliar data collected from our proprietary viewers of author, company, impress and tech insiders. It’s accessible to Digiday+ contributors. Extra from the series → Drawn to sharing your perspectives on the media and marketing […]

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